Wednesday, May 4, 2011

Why You Should NEVER Store Your Wine!

With todays Blog, we're going to talk about..."Why You Should NEVER Store Your Wine"! The 'experts' have written countless articles about the proper home storage of wines.  Get ready for the 'experts' to start squeeling, because we intend to put that 'myth' to rest.
To begin, it's proper to ask, "why would you want to store wine"? Are you expecting that there is going to be a shortage of wine? Are you storing it for 'investment' purposes? Are you storing it because you believe that it's going to get better with age? Are you storing it because it's socially a cool thing to do? Well, let's step into the Wine Cave and mull this one over.
Firstly, we need to clarify our rolls. You, as a wine consumer, have ONLY one roll. That is to...consume and enjoy your wine! It is my/our roll as winemakers to worry about every thing else! Because we, as winemakers, are concerned about the 'long term' health of the wine, we do lots of things that you should not. As an example, we store our wine at between 52 ~ 57 degrees. Your refrigerator is, probably, much colder. So what? If you consume your wine like most peoples, it will be gone in two days. You won't need to be concerned about the temperature or the effects of oxygen on your wine.
As a point of fact, there will be NO shortage of cheap, filterd, blended wines (that's most of the wines on your grocery shelf). The "Unfiltered" wines that are "G,P,V & B" (grown, produced, vinted & bottled) by the worlds best winemakers, will ALWAYS be in short supply. These "unfiltered wines" are the wines of yesterday and are the ONLY wines that will get better with age. In any case, you should NEVER invest in wines. Remember, your job is to.."consume and enjoy your wines"! If you're storing wines because it's socially 'cool', you need to stop. Sharing a fabulous bottle of wine with a 'very special' someone, is much more cool! In fact, please grab us a couple of wine glasses. I've just popped the cork on an awesome 2009 vintage of "Foxy Red" dry red wine.


Wow, look at that color! Wow, smell that bouquet! Wow, taste the flavor of the grape! Yep, this is what it's all about!!
Until we meet again...."Salute and Happy Days"!!!

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